Become a Green Dealer

Help the environment, and your business

Here’s everything you need to know to get started

Honda’s Green Dealer Program offers your business a comprehensive roadmap to increase energy efficiency while reducing your environmental footprint. At the same time, we’ve focused on helping you maximize cost savings. By participating in the program, our consultants will help you assess and implement low- or no-cost solutions, as well as understand the payback of energy-focused capital investments.

How the program works

Step 1

Complete the Enrollment Agreement

Step 2

Assess Utility Usage and Facility Performance

Step 3

Connect Utility Data
(for Existing Facilities)

Step 4

Receive Expert Recommendations and Year End Recognition

A commitment to improvement

The Green Dealer Program is structured as a yearly assessment to optimize existing and new facilities in the areas of energy performance, water efficiency, and site practices.

After enrollment, we’ll help you connect your utility data in our system, and then use our scorecard to evaluate and document your energy-saving practices and implementations. Utility data for facilities under construction is connected once the building is put into service.

In future years, we’ll continue to help you improve and reduce energy consumption.

Our Green Dealer Consultants help assess over 30 areas for improvement

Our assessment process helps evaluate over 30 different areas in which you can make changes in energy performance, water efficiency, and site improvements. We can even perform a custom solar feasibility analysis and provide assistance throughout the solar bidding process.

We help you understand what to do, and how to do it, and can even help make product recommendations. Many recommendations are low- or no-cost measures that your staff can implement immediately.

We’ll help you make high impact improvements across your facility:

Heating and Cooling

Heating and cooling is approximately 50% of energy consumption.
Heating and cooling accounts for approximately 50% of total dealership energy use. By upgrading to high-performance windows, doors, insulation and HVAC systems rated for your environment, you may reduce your total energy required for heating and cooling by 25%.


LED lights can consume 60-80% less electricity
Automatic controls and energy efficient, longer-life lighting technologies can cut your lighting-related energy in half.


Changes can reduce 30-50% of water used
Water consumption can be cut by 30-50%. Solutions include modern fixtures, smart irrigation systems and landscapes, alternative water sources, closed loop systems that recycle water with no wastewater discharge.

Renewable Energy

Offset energy use, and hedge against rate increases
Across the U.S., many dealers are implementing on-site renewable energy systems (Solar PV), or preparing “solar ready” roofs. Several of our dealers are electric grid neutral and produce more energy than they consume.

Our Scorecard guides your assessment

On the Green Dealer Portal you’ll benchmark your facility’s operational practices and provide documentation.

Earning recognition

By meeting energy usage targets and implementing our expert-recommended improvements, your business will save money, help the environment, and can earn recognition with a yearly Green Dealer Award and/or Badges.

The Green Dealer Award

Existing Facilities

Facilities that have been operational for at least one year are evaluated based on their Source Energy Use Intensity (EUI), calculated from their utility data and facility size. EUI measures the amount of energy used to operate the facility, as well as the additional energy needed to deliver fuel or electricity to the facility. We compare your utility data against Honda’s 2030 science-based targets for your facility type to determine if you meet the award level.

New Build Facilities

New build facilities are assessed based on their incorporation of energy efficient, water efficient, and sustainable site design measures into their construction. Once construction is complete, you’ll provide a copy of construction drawings and specifications to verify that program guidelines have been met.

Improvement Badges

Energy, Water & Site

If your dealership performs specific improvements or upgrades to existing facilities that further contribute to a more sustainable environment, the Program offers recognition in the form of Badges. These can be earned while you are still working on achieving the Green Dealer Award.

How much can you save?

We know you’ll benefit from the Green Dealer Program’s assessment and recommendations for your business. To give you an idea of the savings you might see, we’ve built a calculator modeled from years of real-world data encompassing thousands of implemented projects.

Get started today

Contact us for more information on how to enroll and what happens next. Our Green Dealer Consultants are happy to provide whatever details you need to make the decision to participate in the best Green Dealer Program available. It’s worth it.